Displacement playbook (lock-ins, migration, POC clock, aircover)
generate_displacement_playbookGenerate an end-to-end competitive displacement playbook with switching cost mitigations, POC blueprints, and migration timelines.
Input Schema
| Name | Required | Description | Default |
|---|---|---|---|
| client_id | No | Klarix client id (kebab-case, e.g. "alium-batteries"). Loads company name, domain, value propositions, win themes, and ICP from clients/{client_id}/context.json when that file is reachable. Explicit arguments always override it. | |
| our_domain | No | Your own web domain, e.g. "klarix.ai". Lets the tool research your side of the comparison. | |
| target_domain | Yes | The incumbent vendor you are displacing, e.g. "zoominfo.com". | |
| account_domain | No | The account where the displacement happens, e.g. "acme.com". Supplying it grounds the plan in their environment instead of generic switching advice. | |
| target_vertical | No | The market this displacement is aimed at, e.g. "medical device OEMs". Sharpens migration risk and executive framing. | |
| our_company_name | No | Your company name. Curates the analysis toward how YOU win instead of a generic read. | |
| our_differentiators | No | What you actually win on, in your words, e.g. ["3-7 day delivery", "done-for-you, not DIY"]. Anchors talk tracks to claims you can defend. |
Output Schema
| Name | Required | Description | Default |
|---|---|---|---|
| sources | Yes | ||
| unknowns | Yes | ||
| our_context | No | ||
| target_domain | Yes | ||
| account_domain | No | ||
| incumbent_name | Yes | ||
| target_vertical | Yes | ||
| confidence_detail | No | ||
| executive_aircover | Yes | ||
| incumbent_lock_ins | Yes | ||
| data_migration_plan | Yes | ||
| displacement_thesis | Yes | ||
| evidence_confidence | Yes | ||
| poc_acceleration_framework | Yes |